The Untapped Potential • ADHD Entrepreneur

The Feelings Roadmap

$27 two-page printable that turns a bad afternoon into one calm, concrete next step. Not fake positivity, not a pep talk.

A big feeling is not the problem. It is the light on the dashboard telling you something underneath needs attention, and most advice just tells you to turn the radio up: breathe, journal, think positive. None of that reads the code. This reads the code, hands you the likely need underneath the feeling, and gives you one small action instead of a mood.

Who it’s for: ADHD entrepreneurs who can talk strategy all day, then lose the whole afternoon to one bad feeling.

What it does: maps common feelings (rage, shame, anxiety, numbness) to a likely underlying need, and gives you one tiny action that protects the business, and protects you.

What it’s not: therapy, diagnoses, or “just be grateful.” It’s a tool to get you back into motion.

What you get
Simple. Fast. Repeatable.
  • • 2-page printable pack (print or save-as-PDF)
  • • Feelings → Needs → Tiny Next Step map
  • • “Too far gone to decide” fallback
  • • Copy/paste scripts for saying no, getting clear, and repairing what broke
Download for $27
Note: during the current approval window, delivery is intentionally manual. The thank-you page will collect your email so we can fulfill same-day.

When to use it

Any time your brain starts writing stories like: “I’m behind, I’m failing, I should quit, this will never work.”

Before you send a reactive message
Stop the regrettable Slack/email.

Turn anger into a clear no and a next step, instead of a scorched-earth response.

When you’re avoiding your one important thing
Avoiding it gets expensive fast.

Shame is usually pointing at a need for safety and structure. This gives you the tiny move that restores both.

When you can’t decide
Too many maybes looks exactly like procrastination.

Use the fallback: pick one low-risk next action that keeps the business alive.

Built by someone who gets it

This isn't theory. It's what I used to go from "I can't post consistently" to actually shipping.

ADHD entrepreneur
I've lived the start-stop-abandon cycle

I can list every project I dropped without trying. Ask me to list the ones I finished and I go blank. That's success amnesia, and it's not a character flaw, it's a storage problem. I built this because I needed the storage fixed.

Executive coach
I help founders ship + scale

Years of 1:1 coaching with ADHD entrepreneurs. The pattern is consistent: clarity plus constraints plus momentum beats motivation, in every session I've run.

Lead Product Manager @ Disney
Experiences and Products Tech and Digital

Spent a career designing user experiences and product systems. This applies the same principles: reduce friction, make the right thing easy.

Real talk: I'm not selling you a "proven system" I've never used. This is the exact cadence I follow. Same hooks, same scripts, same tracker. I packaged it because other ADHD founders kept asking "how are you posting every day now?"

The difference between this and generic "content calendars"? Those assume your brain works reliably. This one doesn't make that bet. It's built for the brain you actually have.